
The Enduring Allure of Charity Shops: Unearthing Treasures and Embracing Sustainability
Nothing beats the buzz you get from sifting through charity shop chaff and excavating a fashion treasure. Even if you come home empty-handed, the thrill of the chase is all...

How Barbie Has Fashion Tickled Pink in 2023: From Body-Image Oppressor to Feminist Icon:
The subtle whispers of quiet luxury have a bombastic hot pink rival this summer in the form of the irrepressible Barbiecore, but why has being a Barbie girl become such...

The Surprising Reason Tennis Players Wear All White at Wimbledon
The strict all-white Wimbledon dress code is as synonymous with the image of the world’s oldest tennis championship as strawberries and cream, but what are the origins behind it? A...

We’ve Entered a New Season of Retro ‘80s Colour Analysis, But Why?
The experience of “getting your colours done” might be as ‘80s as crimpers and Spandau Ballet, but the quest to find the perfect shade to make your skin shine is...

Mix & Match Your Way to Effortless City Break Style This Summer Holiday
Packing for a cosmopolitan city break can be a daunting task. Looking chic features highly in our romantic fantasies of strolling down cobbled streets with effortless elegance, but trundling along...

5 Surprising London Picnic Adventures and What to Wear While Enjoying Them
The sun is finally kicking out some heat, so it’s well and truly time to roll out the chequered carpet and launch picnic season 2023. There’s not much more British...

11 Inspiring Last Minute Breaks for the 2023 Bank Holiday Bonanza
The bumper edition of Bank Holidays this May make it the perfect month to escape the everyday with a last minute getaway. Whether you fancy surprising yourself with an unfathomably...

8 Simple Rules to Effortlessly Whisper the Chic of ‘Quiet Luxury’
The buzzwords ‘quiet luxury’ may seem faddish, but the concept itself is all about taking a slower, more simplistic approach to dressing which whispers sophistication as opposed to ostentatiously shouting...

The Surprisingly Feminist History of the Shirt Collar
Some things we wear are so interwoven with the fabric of life that we never give them a second thought. The collars on our shirts are one of those things,...

11 Must See Fashion Documentaries to Suit Any Mood or Moment
As the saying goes, March really has come in like a lion this year, and the idea of snuggling up on the sofa watching fashion on screen is a lot...

23 Inspiring Mature Style Icons to Follow for International Women’s Day 2023
The Instagram catwalk means inspiration is always just a scroll away, but mainstream fashion spaces can often be disproportionately youth centric. This International Women’s Day, The Shirt Company invites you...

Fashion Week Goes Full Circle With the Shock of the Wearable
When spray painting a hyped-up model into a latex dress seems a bit old hat (hello Alexander McQueen, 1999), it’s perhaps a sign that outlandish fashion week moments no longer...