23 Inspiring Mature Style Icons to Follow for International Women’s Day 2023

by Karly Rayner

The Instagram catwalk means inspiration is always just a scroll away, but mainstream fashion spaces can often be disproportionately youth centric.


This International Women’s Day, The Shirt Company invites you to follow 23 more mature influencers who are eclipsing the young whippersnappers with their eclectic and timeless style. 


It’s long past time for us to celebrate women who dare to simultaneously age naturally and dress punchily! After all, confidence often increases with the years and building a unique, informed and intelligent style takes time, so why not look to the experts for guidance?

 

1. Yasmine Furmie 

Why you should follow her: Crisp, colourful looks centred around bold tailoring and trainers served with sunglasses and beaming smiles.

2. Lyn Slater  

Why you should follow her: New York hipster vibes with a focus on sustainability. 

3. Grece Ghanem 

Why you should follow her: A colourful rejection of the sadly lingering concept of "dressing your age." Grace is also a model, so great fashion week and behind the scenes snaps. 

 4. Jan de Villeneuve

Why you should follow her: Ageless beauty with no filter and some stunning editorial shots.

5. Jen Brownlie

Why you should follow her: Relatable, simple and sustainable every day style from Scotland. Celebrating the slow, cosy lifestyle. 

6. Lou Featherstone

Why you should follow her: Because she's my absolute favourite! Encouraged women to get out of their comfort zone and be bold, outrageous and eccentric in mid-age. I just love her

7. Denise Boomkens 

Why you should follow her: Author of 'The Art of Aging Unapologetically,' Denise curates beautiful photoshoots and stories from older women and shares great hair, makeup and styling tips.

8. Mathilda Wears 

Why you should follow her: Vivid, fun Danish style and a wonderful example of a capsule wardrobe in action. Mathilda styles the same pieces again and again to show how a little can go a long way.

9. Renske

Why you should follow her: Glam yet accessible looks with flawless makeup. Renske's style is classic and not too out there making it perfect for day-to-day inspo.

10. Caroline Hirons  

Why you should follow her:  A skin care legend whose focus is making more mature skin glow. 

11. Styled By Nanny 

Why you should follow her: Inventive looks with a focus on one-off thrifted gems

12. Manous Nelemans 

Why you should follow her: A mix of polished modelling shots showcasing classic looks and more relaxed travel snaps. 

13. Yvet Anna

Why you should follow her: A chanteuse with a penchant for a dapper flat cap paired with gold jewellery.

14. Dayenne Bekker

Why you should follow her: A positivity advocate who offers up inspiring words with a laugh and unapologetic style. 

15. Karen Persson 

Why you should follow her: A bob to die for on top of a body confident 70 year old with pizzazz. 

16. Anneke Westerbos

Why you should follow her: A varied array of modelling shots with natural skin reminding us that wrinkles aren't a flaw. 

17. Grand Diva Magazine

Why you should follow her: Body positivity and fat activism. I have spent a lot of this year trying to challenge the anti-fat bias forced on us by society with tools like the awesome podcast, Maintenance Phase and following confident, stylish plus-size women.

18. Eline Diercks  

Why you should follow her: A breast cancer survivor who has candidly shared her changing face, body and style on her recovery journey. 

19. Roz Kaur 

Why you should follow her: Candid style advice and encouragement to be unapologetically you.

20. Astrid Zeegen 

Why you should follow her: Bold and multifaceted looks for every possible occasion coupled with open and honest posts normalising hearing loss and menopause.

21. Alyson Walsh

Why you should follow her: Understated day-to-day looks which would look great on any woman — a true indication of timeless style.

22. Renia Jaz

Why you should follow her: Fighting ageism one fit at a time. 

23. Meryem & Najate

Why you should follow her: An adorable mother and daughter duo with mum turning some unconventional, creative and stereotype shattering hijabi looks. 


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